Mar 28, 2024  
2011-2012 Graduate Catalog 
    
2011-2012 Graduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

LESM 542 - Sport Marketing and Promotions


Comprehensive study of promotions as they relate to the sport industry. Analysis of activities designed to meet the needs and wants of sport consumers, including the promotion of sport services and products directly and indirectly to the sport consumer.

Credits: 3