May 12, 2024  
2012-2013 Undergraduate Catalog 
    
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2012-2013 Undergraduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

MKTG 350 - Principles of Selling

Emphasis on personal and professional development, interpersonal skills, verbal and written presentation skills, understanding sales and buying processes, and developing and maintaining customer satisfaction. Topics include developing trust and rapport, consultative selling, prospecting, and territory and account management.

Prerequisites & Notes
PRQ: MKTG 310 or UBUS 310.

Credits: 3