Aug 04, 2020  
2015-2016 Undergraduate Catalog 
    
2015-2016 Undergraduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

COMS 380 - Corporate Advocacy and Issue Management


Objectives, development, and implementation of campaigns of public information, image, and advocacy by corporations. Emphasis on corporate image creation, public issue debate, and corporate advocacy advertising.

Credits: 3