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Northern Illinois University Your Future, Our Focus Northern Illinois University Your Future, Our Focus

    Northern Illinois University
   
 
  Sep 20, 2017
 
 
    
2017-2018 Undergraduate Catalog
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HOSP 411 - Yield Management in the Hospitality Industry


Exploration of competitive benchmarking, demand forecasting and distribution using case analysis, internal and external measurement tools, tactical pricing and packaging in the hospitality operation. Topics include demand forecasting in hospitality operation, channel and hotel room inventory management, and yield management software application.

Prerequisites & Notes
PRQ: HOSP 302 and ECON 260.

Credits: 3



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