Apr 20, 2024  
2018-2019 Graduate Catalog 
    
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2018-2019 Graduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

MKTG 670 - Digital Marketing Strategy

Introduction to digital marketing strategy emphasizing the foundations of website development with search engine optimization, mobile advertising, inbound marketing, social media, and paid search.

Prerequisites & Notes
PRQ: All Phase One courses, and MKTG 603, and MKTG 654, or consent of department.

Credits: 3