Mar 21, 2018  
2017-2018 Undergraduate Catalog 
2017-2018 Undergraduate Catalog

Marketing (B.S.)

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Check departmental information for any additional requirements.

Business Core (46-50)

The College of Business is competitive based on a student’s overall GPA and performance in selected tool courses. All business majors must complete FINA 320, MGMT 335, MKTG 310, and OMIS 338 in the first year in which they enroll in 300- or 400-level business courses. Prerequisites for these four courses are: a grade of C or better in each of the 100- and 200-level courses in the Business Core; having a 2.50 or better cumulative GPA; and having completed at least 45 semester credit hours. To continue as a business major, students must earn a C or better in FINA 320, MGMT 335, MKTG 310, and OMIS 338. Additional retention requirements for each major can be found under Department Requirements.

The business core must be completed by all students majoring in business.

100- and 200-Level Courses

Requirements in Department (21)

Electives in marketing, UBUS 485, or one of the following areas of study (9)

Credits earned in MKTG 310, Principles of Marketing, and MKTG 458, Internship in Marketing, may not be used to complete the elective requirement.

Requirement outside Department (3)

Total Hours for a Major in Marketing: 70-74

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