Feb 17, 2020  
2019-2020 Undergraduate Catalog 
2019-2020 Undergraduate Catalog

Marketing (B.S.)

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Limited Retention Requirements

The College of Business is competitive based on a student’s overall GPA and performance in selected tool courses. All business majors must complete FINA 320, MGMT 335, MKTG 295, and OMIS 338 by the end of the first year in which they enroll in 300- or 400-level business courses. Prerequisites for MGMT 335 are: a grade of C or better in each of the Foundations of Business courses; having a 2.50 or better cumulative GPA; and having completed at least 45 semester credit hours. To continue as a business major, students must earn a C or better in FINA 320, MGMT 335, MKTG 295, and OMIS 338. Additional retention requirements for each major can be found under Department Requirements.

Check departmental information for any additional requirements.

Foundations of Business Courses and Business Core Courses

The Foundations of Business and Business Core courses must be completed by all students majoring in business.

Foundations of Business Courses (29-32)

Requirements in Department (24)

Electives in marketing, which could include UBUS 485, or one of the following areas of study (9)

Credits earned in MKTG 295, Principles of Marketing, and MKTG 458, Internship in Marketing, may not be used to complete the elective requirement.

Requirement outside Department (3)

Total Hours for a Major in Marketing: 74-77

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