Oct 15, 2024  
2009-2010 Undergraduate Catalog 
    
2009-2010 Undergraduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

FCNS 468 - Consumer Behavior Related to Apparel


Analysis of acquisition and consumption of apparel from perspectives of motivation, perception, learning, and attitude formation. Effects of factors constituting life style of families in various socioeconomic, ethnic, and age groups. Not open for credit to students with previous credit in MKTG 325.

Prerequisites & Notes
PRQ: FCNS 152 with a grade of C or better, FCNS 258 with a grade of C or better, PSYC 102, SOCI 170, STAT 208, and at least junior standing.

Credits: 3