Jan 18, 2025  
2017-2018 Undergraduate Catalog 
    
2017-2018 Undergraduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

MKTG 467 - Global Marketing Management


Examination of the strategic aspects of global marketing with focus on developing and analyzing marketing strategies for multinational corporations using an experiential learning approach.

Prerequisites & Notes
PRQ: MKTG 367.

Credits: 3