Dec 26, 2024  
2020-2021 Undergraduate Catalog 
    
Catalog Navigation
  Catalog Home
  Catalog Guide
  Academic Calendar
  Introduction to NIU
  Academic Information
  Admission
  2021-2022 Test-Blind Admission Policy
  Academic Regulations
  Expenses
  Financial Aid and Scholarships
  University Services
  Limited Admissions and Limited Retention
  University Graduation Requirements
  Other Graduation Requirements
  Undergraduate Academic Programs
  Undergraduate Programs
  Undergraduate Courses
  General Education Requirements
  Writing Infused Courses
  Human Diversity Requirement List of Courses
  Educator Licensure Requirements
  College of Business
  College of Education
  College of Engineering and Engineering Technology
  College of Health and Human Sciences
  College of Liberal Arts and Sciences
  College of Visual and Performing Arts
  Inter-College Interdisciplinary Programs
  Interdisciplinary Courses
  Other Academic Units
  Course Descriptions
  Articulation Curriculum
  University Administration
  Legal Notices
  Campus Maps
  2020-2021 Undergraduate Catalog PDF
HELP
2020-2021 Undergraduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

FSMD 365X - Principles of Retailing

Crosslisted as MKTG 365. Study of retail institutions; store organization, location strategy, merchandising, inventory control, customer communication, price determination, and the management of retail salespersons.

Prerequisites & Notes
PRQ: MKTG 295.

Credits: 3