Apr 24, 2024  
2022-2023 Undergraduate Catalog 
    
2022-2023 Undergraduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

MKTG 450 - Advanced Professional Selling


Focus on major account selling, coordination between a salesperson and the firm’s other functional areas, team selling, negotiation, career management, and personal productivity. Student presentations in group settings, exposure to software which aids salespeople, close work with an actual salesperson, and relation of theory to practice.

Prerequisites & Notes
PRQ: MKTG 350 and consent of department.

Credits: 3