Mar 28, 2024  
2022-2023 Undergraduate Catalog 
    
2022-2023 Undergraduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

MKTG 412 - Professional Selling in the Field


Exposure to contemporary sales leadership issues at corporate locations. Recent topics include career development and advancement, relocation, mentoring, ethical dilemmas in career progressions, personal financial planning, amongst others. Includes presentations from recognized sales executives and discussions with company representatives across varied industries. Engagement in a variety of activities including presentations, needs analysis, simulations, and a term project.

Prerequisites & Notes
PRQ: MKTG 350 and consent of department.

Credits: 3