Jun 23, 2024  
2022-2023 Graduate Catalog 
    
2022-2023 Graduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

LESM 542 - Sport Marketing and Promotions


Comprehensive study of promotions as they relate to the sport industry. Analysis of activities designed to meet the needs and wants of sport consumers, including the promotion of sport services and products directly and indirectly to the sport consumer.

Prerequisites & Notes
PRQ: Admission into the M.S. in sport management program or consent of department.

Credits: 3