Mar 28, 2024  
2016-2017 Undergraduate Catalog 
    
2016-2017 Undergraduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

COMS 380 - Corporate Advocacy and Issue Management


Objectives, development, and implementation of campaigns of public information, image, and advocacy by corporations. Emphasis on corporate image creation, public issue debate, and corporate advocacy advertising.

Credits: 3