Sep 25, 2024  
2016-2017 Graduate Catalog 
    
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2016-2017 Graduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

MKTG 567 - Global Marketing Management

Examination of the strategic aspects of global marketing, with focus on developing and analyzing marketing strategies for multinational corporations using an experiential learning approach.

Prerequisites & Notes
PRQ: UBUS 310 and UBUS 311, or consent of department.

Credits: 3