Sep 23, 2021  
2021-2022 Undergraduate Catalog 
    
2021-2022 Undergraduate Catalog

MGMT 427 - Entrepreneurship and Business Model Design


Introduction to and exploration of traditional and innovative venture practices combined to describe and define an enterprise. Topics include but are not limited to the value proposition offered, market drivers chosen, and revenue generation options to launch and sustain enterprises.

Prerequisites & Notes
PRQ: Grade of C or better in each of the following: FINA 320, MGMT 335, MKTG 295, and OMIS 338 (business majors). CRQ: MGMT 327 (all majors); in addition MGMT 227 or MGMT 320 (nonbusiness majors); or consent of department.

Credits: 3