Jul 19, 2024  
2021-2022 Undergraduate Catalog 
    
2021-2022 Undergraduate Catalog [NOTE!!!! THIS IS AN ARCHIVED CATALOG. FOR THE CURRENT CATALOG, GO TO CATALOG.NIU.EDU]

MKTG 365 - Principles of Retailing


Crosslisted as FSMD 365X. Study of retail institutions; store organization, location strategy, merchandising, inventory control, customer communication, price determination, and the management of retail salespersons.

Prerequisites & Notes
PRQ: MKTG 295.

Credits: 3