Dec 23, 2025  
2025-2026 Undergraduate Catalog 
    
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2025-2026 Undergraduate Catalog

LESM 350 - Sport Sales and Sponsorship

Application and theories of sponsorship acquisition and sales methods to the sport industry. Examination of sport sponsorship and sales strategies and sponsorship evaluation methods in sport.

Prerequisites & Notes
PRQ: At least junior standing or consent of department. Students are strongly encouraged to complete MKTG 350 prior to or concurrently with LESM 350. 
Credits: 3